Belton Labs is a Customer Experience Consultancy that reveals actionable insights boosting loyalty, retention and growth. This is done in an effort to increases our clients’ customer loyalty scores (NPS) and ROI within 60-90 days.

We do this with proprietary innovation methodologies, customer research and feedback.

A healthy loyalty score is a precursor of our Clients future success.

Customer Centric

Our focus is to improve your overall Customer Experience. We do this by bringing a structured methodology to all of our Innovation Workshops & Coaching Sessions. After all, it’s in our DNA.

What Is Innovation?

Our Pledge & Guarantee

If at anytime anyone in our organization does not deliver on a promise or commitment, we’ll do everything possible to make the situation right. Guaranteed.

Toll-Free

“Wayne is one of the best idea’s guys I have ever had the pleasure of assisting Wheels and Deals. His forward out of the box thinking has certainly helped us dominate our marketplace. If you Dare to be different, Wayne is the spark, you and your business can grow on.”

Jim Gilbert, President & Founder, Jim Gilbert's Wheels And Deals

“I have known Wayne and had business dealings with him for many years and have found him to be one of the most creative thinkers I’ve met! That, on top of being an extremely positive / glass overflowing individual makes him an asset in the ‘ideas’ aspect of projects!”

Krista Ross, Chief Executive Officer, Fredericton Chamber of Commerce

I dare you to sit in a room with Wayne longer than 30 minutes! He will blow you away with his energy, enthusiasm, and creative mind. He is the master of ideas and truly understands the customer

Jason Cassidy, Director, Digital Marketing, Cara Operations

Wayne is a very creative and innovative person. He has a high energy level and never settles. I have known him for almost 10 years and have always found him to be highly credible, ethical, and professional. He continuously strives for perfection by thinking “outside the box” and by approaching business issues with new methods and tactics.

Gary Belding, President & Founder, Belding Business Financing Solutions

Wayne is a very creative and innovative person. He has a high energy level and never settles. I have known him for almost 10 years and have always found him to be highly credible, ethical, and professional. He continuously strives for perfection by thinking “outside the box” and by approaching business issues with new methods and tactics.

Derrick Stanford, President & CEO, Saint John Airport Authority

Wayne is the most creative individual that I know. He is outstanding at thinking outside of the box and helping is clients come up with great ways to approach their business and marketing. The energy that he brings to the table leaves you feeling that you are able to achieve all your sales and marketing objectives

Scott Ross, President, Ross Anderson Developments